Blessings
Creative and Film Director, Priya Ahluwalia’s latest project, "Blessings," is an evocative blend of film and photography that captures Jamaica's stunning landscapes and vibrant communities. This new project, part of Ahluwalia’s Spring/Summer 2024 collection, highlights the island’s rich cultural tapestry through a series of visually compelling narratives.
Ahluwalia’s approach to the project emphasised collaboration with local talent and businesses, ensuring an authentic representation of Jamaican culture. The local community’s involvement enriched the project, adding layers of authenticity and depth.
Through "Blessings," Ahluwalia aims to convey a message of celebration, connection, and reverence for the beauty and cultural richness of Jamaica. This project not only showcases the island’s scenic beauty but also pays homage to its people and their stories, inviting audiences to appreciate the powerful and magical essence of Jamaica.